SUBWAY • BEEF PASTRAMI SUB • 2012
Executive Producer / Director: Warren Tessler
Producer: Angelo Perrino
Editor: Sangchul Lee
Executive Creative Director: Andy Greenaway
Account Team: Clinton Low, Gavin Kok, Madeline Woon, Jason Tan
Army Cast: Richson Lim, Beatrice Tan, Rose Lim, Shirley Ng Siew
Origami Cast: Adrian Tan, Zakaria Alkhatib
Canary Cast: Silver Ang, Breeze the Dog
Voiceover: Marc Grigoroff
Agency: SaatchiLAB
Production Company: DUMMY PILOT
This hit regional campaign helped double the number of sales Subway had in the previous year for this product.